ere at Viscen Sportswear, Inc. we take pride in the quality of our shirts and designs. We are a crazy insanely detail orientated company. Each one of our shirts is hand printed, hand folded and hand packed for shipping, giving our shirts that extra personalized touch. The shirts we choose are selected for fashionable cuts and styles for both men and women. All our shirts are quality control inspected. Here at Viscen Sportswear, Inc. we believe in a superior product that maintains its sustainability.

The company name evolved several years ago from the first three letters of two words: Vision and Center. We took those two parts and fused them together to form the name Viscen. Viscen Sportswear, Inc. has been my vision for quite some time. What you see today is the start of a tireless effort to succeed and to learn about the fashion and textile industry in order to provide you, our customer, with the most comfortable and long lasting tee shirt ever. I'm a guy that loves cool and great fitting tee shirts that are not only stylish and different, but have a healthy drawer life. (What we mean by drawer life is that it’s a tee you will never want to get rid of.) Our vision is to bring you a collection of designs that are unique, stylish, and have a certain edge to them. We're trying to bring you a comfort and style that will never be out of style. I want you to own tee shirts that you will either wear until it has holes in it or you pack it in a box and one day your kids find it and think it’s the coolest thing on the planet and wear it and say it was one of my parent's tees back in the day. That’s my vision of the company and that’s where the first three letters of the name came from: the word Vision. It all started with a vision and is becoming a reality because of our hard work and dedication.

This vision had to start somewhere and that’s how the next word was chosen for the company name: Center. It’s the starting point of all things dreamed. With the first three letters of these two words combined, they become the true meaning behind the company name, which stands for having a vision and a dream and it coming from within (our center). Center helps us follow through to achieve our goals. Dreams are something that we have to follow in life. They keep us moving forward, they keep us on a straight and steady path. My dream was Viscen and it's unfolding before us. The company will evolve over time and grow with the times. The visions and dreams lie before you to purchase, wear and dream in. Wear with pride. Viscen Sportswear represents an individualized look. Our philosophy is if you like it, buy it, wear it; its that simple. “Life is about vision and dreams. Pick your center and go forth.”

Viscen was inspired by vision to provide and make a statement about ones self, the ability to fulfill a dream, the desires to succeed, the willingness to work hard to achieve goals, to follow through, and not be a quitter. To be organized, detail orientated and tirelessly focus on the future. Wear our designs, be who you are and try to make a little difference in the world!

Well this is my vision in motion: to help make an unknown, unique graphic tee shirt company a success. If you like it, buy it, wear it; it’s that simple. Just knowing that 120% effort went into it is worth so much more.

With much appreciation,

Owner, Joseph P. Lattanzio